Why Personal Brand Photography is a Game Changer for Cape Cod Entrepreneurs
If you’re a creative, coach, writer, realtor or small business owner on Cape Cod, and you’re trying to stand out online, personal brand photography can be an extremely useful tool to help you do that!
What is Personal Brand Photography?
If you’re not familiar with personal brand photography, it’s more than simply pretty pictures. It uses brand strategy to create a photo session that will highlight YOU, the face behind the brand, and your mission and story.
It’s a way to visually share how you help your customers/clients, as well as your unique personality, your values and what makes your business SPECIAL.
Personal brand photography can include photos of YOU in action, your workplace, behind the scenes of your day, your team, lifestyle shots of you enjoying some of your favorite things (when you’re NOT at work), tools of the trade, events you host, etc….
The images can then be used on your website, for social media, for marketing materials and press kits.
As a Cape Cod business, it’s important to establish trust and create connections with potential customers!
Your brand photos can help you make a great first impression and strengthen your online presence. By having professional images for your website and social media, you’re automatically elevating the perception people have of your business.
**Investors are often influenced more by the perceived credibility and charisma of the entrepreneur than just the business idea itself. (El Massah et al., 2019)
**A strong personal brand fosters consumer loyalty and confidence, which is vital for small business success. (Nazarova & Podgornaya,2022) (Aafreeen, 2024)
If I’m your personal brand photographer on Cape Cod, you can expect:
a DISCOVERY CALL - to learn all about your business and ideal customers, etc…
a QUESTIONNAIRE - to learn even MORE about your goals and photo requirements
a PLANNING CALL- to review/determine location, outfits, shot list, date and time AND, Cape Cod has the MOST beautiful beaches and natural settings if that fits your brand:)
the SHOOT- where I’ll demonstrate and guide you through the poses to capture YOUR personality and story
EDIT & DELIVERY-of the digital files in a gallery, to your email for use to market your business
It brings me so much pleasure when I can help fellow Cape entrepreneurs become more visible and memorable with brand photography!
I’d be honored to help YOU share your story with beautiful, relatable photos. Simply fill out the CONTACT FORM and I’ll be in touch!